Trading of HK StocksLow commission. Support various trading platforms.
IPO SubscriptionSimple steps and extend trading hours.
FundsA wide range of funds for asset allocation.
ProtectionComprehensive protection for you and your family life with a wide range of insurance products.
Global PropertiesIdentify quality properties worldwide and grasp the potential for growth.
FuturesIncluded Team of professionals, and stable trading platform.
CHIEF understands that investors are most concerned about the safety of their financial asset deposits as well as the reliability and integrity of financial institutions. In response to this, CHIEF started to implement a pioneering and innovative measure in the industry in 2002 — the Daily Audit System. The independent registered accountants have been entrusted by CHIEF to perform the professional and trustworthy audit on all of our clients' assets (including cash deposits and stocks) on a daily basis, to ensure that clients' assets are in the safe custody of a recognized institution as stipulated by laws and regulations with certified audit reports.
Being client-oriented, the Daily Audit System provides transparency and an unprecedented level of protection for our clients’ assets. Ever since its implementation from 1 January 2002, our Daily Audit System ensures us to remain as one of the most respected financial institutions in Hong Kong.